the WFA symbol and the pledge

The WFA symbol may be used by affiliated producers, who pledge to follow the WFA principles. The certificate of affiliation should be displayed on or close to produce on display for sale in shops, at the farm gate, at farmers' markets and elsewhere as appropriate. Affiliates may also use the symbol on their letterhead, publicity material and web site. (Digital copies of the symbol are available from WFA.)

Each year, at the start of the season, all affiliates wishing to use the WFA symbol must complete a signed pledge detailing their production methods, having checked that they comply with WFA principles.

This pledge must be made available for inspection by customers, retailers and distributors. Producers selling at farmers' markets or farm gate should keep a copy of their pledge and the principles available to show their customers.